the philosophy
A great pair of hoops, a classic set of bangles, a fabulous necklace that you never want to take off — Adina Reyter creates those forever pieces that push the boundaries of design, but remain contemporary and sophisticated. Her work is classically American, and effortlessly chic.
With the success of the fashion-forward and timeless Signature Collection, Adina realized that there was a lack of clean, simple, sophisticated jewelry that still has style and design, and that is easy to wear. Therefore, in 2001 she launched Adina Design, Inc. All of her collections embody her straightforward and elegant design philosophy.
the inspiration
Adina is inspired by both geometric shape and by world culture. She studies the essential design elements from Grecian, Middle Eastern, Indian, and other ethnic styles and fuses them with her architectural West Coast sensibility to create an effortless, contemporary look.
the look
Adina’s pieces are meant to be collected. Her minimalist approach to design is what makes her pieces lasting. Whatever the occasion, from day to night, Adina’s pieces are the perfect accessory — they are understated and complement any personal style. Each of her pieces can be worn separately or can be layered for a totally different and dramatic look.
Sold at better boutiques across the country and internationally, Adina has a huge celebrity following including Jennifer Aniston, Teri Hatcher, Eva Longoria, Cameron Diaz, Demi Moore, and Debra Messing. Her work can be also be seen on the stars of hit television shows such as CSI, Las Vegas, Desperate Housewives, and Medium, among others. She is constantly approached by stylists who use her pieces in films and televisions shows because, as they say, “you notice the person and not the jewelry.”
about adina
What initially was a hobby quickly became a full-fledged business as people began buying jewelry off her neck. As the originator of the circle necklace, store owners and celebrities were quick to discover this fashion-forward West Coast designer.
Like her jewelry, Adina Reyter has been described by many who know her as “contemporary and classically sophisticated.” Unlike many West Coast designers, Adina doesn’t follow trend.
Growing up in Los Angeles, California, Adina Reyter inherited her mother’s effortless, elegant design sense and style, and watched her father and grandfather run the family knitwear business. She gleaned many lessons from her creative and business-minded family including the confidence to develop her own sense of style. She knew that one day she would have her own creative company that would meld both her fascination with design and her love for business.
The logo for Adina Design is a pomegranate; a symbol very important to the designer. In many cultures, the pomegranate represents virtuosity, honesty, goodness and success – traits important to the designer in both her personal and professional life. Also, in college Adina lived in Granada, Spain. Granada means pomegranate in Spanish.
Adina Reyter graduated from UC Berkeley with a degree in Political Economy. She is married to a physician, Ilya Reyter, and they have 2 children: a daughter named Rimona Madeline (Rimona means pomegranate in Hebrew) and her little brother Simon Lyor.